The Wonderful Benefits of Cold Pressed Juice

You may have seen shiny new juice bars popping up in your neighborhood. You may have seen the shelves in your local supermarket suddenly lined in clean little bottles containing a rainbow of liquids. Yes, juice fever seems to be sweeping the nation, and we couldn’t be happier! If you haven’t jumped onto the cold pressed juice bandwagon, now’s the time!

Cold pressed juice is refreshing and jam-packed with essential vitamins and minerals. For busy people everywhere, cold pressed juice can be an answer to your health prayers. Drinking a cold pressed juice is an easy and fast way to make sure you are getting enough fruits and vegetables in your diet. It’s perfect for grabbing on the go and sipping. Adding cold pressed juice to your diet is a surefire way to improve your health and ensure you’re getting loads of beneficial nutrients.

How is cold pressed juice made?

We all know the delicious taste of a fresh squeezed orange juice first thing in the morning. But what’s cold pressed juice? How is that different from fresh squeezed? Cold pressed juice is made very differently from fresh squeezed juice. Their methods of extraction is what makes them distinct from each other. Cold pressed juice is made with a special juicer that uses a hydraulic press and slow pulverizer to juice the fruits and veggies. This kind of juicer isn’t the one you’d find at your local bodega or in your kitchen. That juicer, the kind you’re more familiar with, is called a centrifugal juicer.

Fresh squeezed juice is made with a centrifugal juicer that uses an ultra fast spinning blade to extract the juice from fruits and veggies. Because the metal blades of the centrifugal juicer have to spin so quickly, they generate heat. This heat ends up breaking down the important enzymes in the fruits and vegetables. The rapid spinning also lets air into the mix, oxidizing the juice, which only further breaks down its nutrients. This results in a freshly squeezed, pulpy juice that is refreshing and tasty, but not nearly as nutritionally potent as cold pressed juice.

Cold pressed juice protects and preserves the nutrients of the fruits and vegetables. Since the cold press juicer presses the produce to extract the juice, no heat is involved. That means you still get all the healthy benefits of the fruits and veggies. You get 100% of the vitamins, minerals, enzymes, and nutrients when you drink cold pressed juice. At Pure Green, we are total cold pressed juice groupies. Our juice actually contains 3 to 5 pounds of non-GMO fruits and veggies in every bottle!

Why should you drink cold pressed juice?

The benefits of cold pressed juice are boundless. Whether you are a hardcore fitness junkie, diehard vegan, proud carnivore, or chill couch potato, you can use cold pressed juice to improve your overall health. Who’d say no to promoting full body health, right? Drinking cold pressed juices assists your body in detoxification. Every day your body is put through the ringer. You subject it to environmental toxins like smog and secondhand smoke and even welcome toxins like junk food and alcohol inside it regularly. Your body’s organs are exhausted from trying to keep up and stay on top of the detoxification process. The three main organs that are responsible for detoxing are the liver, kidneys, and skin. When these organs have to work in overdrive, like the morning after a late night throwing back beers with friends, they become stressed and overwhelmed. 

Cold pressed juice can help ease the strain of detoxification on your body. They’re chock full of nutrients that are geared towards fighting toxins and boosting immunity and health. Cold pressed juice is so potent and instantaneous because it lacks the fibrous pulp of the whole fruits and vegetables. Since the body doesn’t have to break the fiber down in the digestive system before being able to be used, cold pressed juice is like a lightning bolt to the system. The nutrients immediately enter the body and start getting to work. That’s why when you take a sip of cold pressed juice, you immediately feel a kick of energy. 

girl holding pure greens juice

What should you look for in a cold pressed juice?

Not all cold pressed juices are created equally, so you want to make sure you are reading the labels of bottle. You want to make sure you are getting a healthy and nutritious juice that doesn’t contain any sneaky ingredients like sugar. Just because they say they’re “all natural” or “organic” does not mean they are actually good for your body! Read any labels that may be on the bottle and do your research so that you know you’re getting good quality juice.

You’ll want to play close attention to the ingredients list on the back of the bottle. Read each ingredient to make sure it’s made from only whole foods like a fruit or vegetable. If it has any scientific-looking unpronounceable names, steer clear. Stay away from any juices with added sugars as well. Sugar can be disguised in the ingredients list as many different names, like glucose or fructose, so read carefully! If you don’t know the ingredient, it probably isn’t a good one, so don’t drink it.

Along with the ingredients list, you’ll want to read the nutritional facts on the back of the bottle. Notice the calorie count and serving size of the cold pressed juice. That bottle you’re holding is likely 2 servings, not 1, and has more calories than you were anticipating. Because cold pressed juice is so nutritionally dense, it contains a higher caloric count. It takes a lot of produce to just to make that 8 ounces of juice, so it’s going to be more calories than just one single piece of fruit.  That doesn’t mean you should abstain though. Just be aware of how much cold pressed juice you’re consuming so you don’t overdo it.

Be sure to note the best-before date on your cold pressed juices too. Since they don’t contain preservatives, they don’t have a long shelf life. You want to drink them while they are still fresh. Most cold pressed juices only have a shelf life of 72 hours. If you aren’t drinking your juice right away, ask someone who works at your juice bar how to best store it until you are able to consume it. If your juice isn’t stored properly, it can turn bad and the nutrients can erode.

Can I drink cold pressed juice as a method of cleansing?

If you’re interested in cleansing and setting the reset button on your body, drinking cold pressed juice is a great way to do so. A cold pressed juice cleanse is a great way to aid your body in detoxification. Sticking to juice gives your digestive system a much needed rest. This makes it easier for your other organs to release the buildup of toxins in your system. Think of all the alcohol you drink, the processed food you eat, the refined sugars and carbs you consume, and the environmental pollutants you come into contact with every day. A juice cleanse allows you to heal your body and start over again. You’ll have more energy, less cravings, less bloating, and clearer skin thanks to your juice cleanse. Since your body doesn’t have to work as hard to detox itself, you’ll have leftover energy to devote to other things. Take a yoga class and see how much cleaner your body and even mind feel.

Where can I get cold pressed juice?

Okay, so we’ve sold you on the many wonderful benefits of cold pressed juice. But where can you get your hands on your own cold pressed juice? If you live near a Pure Green, stop in and try out our delicious blends. If you don’t have an outpost nearby, look for another local juice bar to try. You can even scope out the grocery store, as many markets are now carrying cold pressed juices of their own. If getting to a juice bar or a store just isn’t feasible for you, head online and try cold pressed juice delivery! Yes, you can get it delivered! You can get your juice fix with the click of a button and stock your fridge with ease. So what are you waiting for? Start drinking cold pressed juice today!

Megan Partridge