Pure Green recognizes the hectic lives of busy New Yorkers trekking across town while downing an espresso (or two!) just to stay awake. Most of us are running on fumes and finding energizing nutritious options that actually taste good are few and far between. This is why we created Pure Green.

Pure Green's focus is to make it easy to live a healthy lifestyle. Our philosophy is everyone should experience sustained energy throughout the day. Starting your day with our cold-pressed juice, drinking our handcrafted smoothies and nutrient-rich snacks will restore your energy and RECHARGE YOUR LIFE.

the cold pressed process

Our cold pressed juice is nutrition just as nature intended. We cold press our fresh fruit and vegetables and our juice is never heated. The cold press process preserves all the live enzymes, vitamins and minerals from the fresh fruit and vegetables which will flood your body with pure nourishment.

highest quality ingredients

We use only the highest quality ingredients for our made-to-order superfood smoothies (with unique flavors like Banana Nut and Almond Butter and Hemp Acai) which provides your body with optimal nutrition and a satisfying taste that you will crave.

custom cleanses

Curious about doing a cleanse? Our Pure Green Coaches are available to discuss the benefits of cleansing with you and customize a plan especially for you based on your goals and preferences.



Pure Green's mission is to transition the mainstream population into a healthy lifestyle. We are building a fully integrated brand focused on expanding our retail store locations, wholesale growth and taking Pure Green world-wide.



Build the health and wellness model that integrates a culture of warm, friendly and engaging hospitality with the world's most nutrient dense food and beverage with uncompromising and unparalleled taste. 



The founder and CEO of Pure Green, Ross Franklin, is a wellness visionary with over a decade of experience launching health and wellness brands. Ross is driven by his passion to make it easy and fun to live a healthy lifestyle and take Pure Green to become an international world-class brand.


Ross is on a mission to make the world healthier!

Our founding principles:

  • Warm, friendly and engaging hospitality
  • Continuous improvement
  • Hire the most passionate, health oriented and hospitality focused people
  • Educate people on improving health and wellness
  • Have Fun